Boxford Bakes

I completed a full rebrand for Boxford Bakes, a local independent bakery. The project included designing a primary logo, brand icons, color palette, and brand pattern.

The goal was to create a friendly, approachable logo with a handmade aesthetic, reflecting the homemade nature of their baked goods. I chose a neutral color palette with a pop of green to add an element of fun and vibrancy. The custom icons not only support the visual identity but also form the foundation of a flexible and cohesive brand pattern that can be applied across packaging, social media, and other brand touchpoints.

The result is a brand that feels warm, inviting, and distinctly personal, perfectly aligning with the bakery’s homemade ethos.